Execute Well-Designed Strategic Initiatives for Sustained Business Growth
Duration: 8 months
Eligibility: 7+ years of experience
Next batch to be announced shortly
11 days on-campus module
IIM Calcutta Completion Certificate and Executive Education Alumni Status
Live online sessions every Friday (6 PM to 9 PM)
Fee INR 4,38,000 Payable in easy instalments. Loan assistance is also available.
Like values and mission, strategies are non-negotiable cornerstones, shaping the essence and direction of an organisation. However, many businesses need help with the challenge of achieving both well-formulated and well-executed strategies. Strategic management becomes imperative in a VUCA (Volatile, Uncertain, Complex, and Ambiguous) environment. It empowers corporate leaders to craft strategies and, more importantly, execute them effectively. APSMCL is an intensive 8-month programme that keeps corporate leaders at their strategic best by expanding their insight into different strategic management theories, models and practices essential for long-term success. Participants will be taught how to translate strategy into value-driven decisions and create effective strategies supporting their organisation's goals.
Certificate of Completion will be awarded to all successful candidates.
Develop a strategic mindset for adapting to complexity and shifting power dynamics.
Understand the strategic landscapes of industries and the economics behind strategic moves.
Explore firm strategies, sustainability, resource conflicts and their relation to strategy.
Master the strategies of leading change during institutional transitions.
Decode the dynamics of the start-up ecosystem and nurture start-up culture in large organisations.
Align organisational strategies with the fast-evolving demands of the Digital Economy.
Find out the strategic elements of corporate restructuring and Mergers & Acquisitions.
Study institutional frameworks to manage multi-stakeholder interests successfully.
Investigate the rise of the State/government in a multi-polar and unstable geopolitical order.
Strategic Thinking: The science behind strategy landscapes and relations of conflicts and
cooperations.
Competitive advantages in product/services businesses; understanding creation and destructions
of moats, economics of digital ecosystems and platforms, economics of scaling or non-linear
profit growth.
Managing contracting, outsourcing and modularization, developing clarity on where, when and how
to push for cooperation.
Structuring and designing large organisations, clarifying operational, middle and top management
roles, leading and mobilising people, strategy practices and organisational routines, leading
people and organisations through technological and institutional transitions.
Business model and why it is disruptive, growing a start-up from Zero-to-One, cash burn, Venture
Capital, creating a start-up culture inside a large firm.
Corporate strategies, corporate restructuring and M&A.
Appreciating institutions and the way it shapes organising for business; varieties of
capitalism, developing a cross-country comparative canvass of economic growth and well-being,
understanding the new strategic role of the State in business affairs.
The art and science of strategic leadership, strategic communication, competing on narratives.
Prepare for leadership roles and position yourself for growth by learning to plan and execute strategy.
Immerse yourself in the IIM Calcutta campus experience during a 11-day on-campus session, complemented by expert-led immersive live video lectures.
Undertake a comprehensive Capstone Project under the guidance of seasoned faculty from IIM Calcutta.
Expand your professional network by engaging in collaborative projects and discussions with experienced peers.
Benefit from the rich legacy of the 15 successful batches of the programme.
Prof. Mohanty, a Ph.D. in Economics from Jawaharlal Nehru University (JNU), New Delhi, has been a Professor at the Indian Institute of Management Calcutta since September 2009. His research covers open-economy macroeconomics, growth, political economy, employment, development economics, and international trade. With an M.A. in Economics from JNU, his expertise significantly contributes to understanding global economic dynamics. He has published extensively, notably on globalization and India's growth strategy. Moreover, his teaching experience extends to universities in India and abroad, further showcasing his broad academic impact.
Dr. Saha, a Fellow of IIM Calcutta with a Ph.D. in Management, earned his B.Tech. in Mechanical Engineering from IIT Kharagpur. Specializing in post-colonial management studies, critical management studies, and the digital economy, he served as an Assistant Professor at IIT Kharagpur before joining IIM Calcutta in 2003. Currently a Professor of Strategic Management, Prof. Saha has co-authored influential books and journals widely adopted in premier business schools, showcasing his significant impact on management education.
"APSMCL has given me the perspective to maintain an open mind and approach things objectively rather than unquestioningly accepting what is presented. I am deeply grateful to Prof. Saha and Prof. Mohanty for guiding us in strategic thinking and leadership development and emphasizing our personal growth."
"I chose APSMCL to understand strategy in my current role clearly. In today's world, strategy is often a buzzword that needs clear explanations. This course provided valuable insights into how to analyse strategies. With the guidance of expert professors, I gained a global perspective on applying strategic concepts in organisations. This knowledge has been significant for business leaders to understand the core of the strategy."
“APSMCL has been an eye-opener for me by helping me gain a deeper understanding of strategy and questioning my long-held beliefs on this subject. I firmly believe that this course should be taken by anyone who wishes to get into leadership roles or those already in it. I am sure it will provide them a new way to observe the business world."
The past batches of APSMCL have witnessed participation from Middle & Senior Management professionals from diverse industry sectors.
Few of the sectors that past participants belonged to, being:
Strategies form the guiding framework that aligns all organisational efforts toward common goals. They provide a clear roadmap, ensuring every action and decision contributes to the organisation's objectives. Understanding the role of strategies helps efficiently allocate resources, focusing on initiatives that contribute most to organisational success. In essence, acknowledging the role of strategy empowers corporate leaders to make informed decisions, fostering success, adaptability and sustained growth.
The programme provides a robust framework for participants to develop a strategic mindset. By exploring strategic management theories and models, you can critically analyse and anticipate the implications of various strategies, enabling you to make informed decisions that positively impact organisational performance.
The programme emphasises a structured approach to tackling business challenges by guiding participants in developing and implementing solutions. You will learn to assess the effectiveness of these solutions, ensuring a systematic and strategic approach to addressing the diverse challenges organizations face in today's dynamic business environment.
The programme facilitates the real-world application of learning by implementing bottom-line-driven strategies, cultivating a strategic approach to business thinking, effectively translating organizational goals into actionable plans, understanding strategic decision-making, systematically providing a structured approach to tackle business challenges and assessing solution effectiveness.
APSMCL is specifically designed to prepare participants for leadership roles by offering modules that focus on developing a strategic mindset, steering business direction and driving growth. Through strategic thinking, managing platformisation in the digital economy and leading change during institutional transitions, the programme equips individuals with the skills needed for strategic decision-making and leadership responsibilities.
APSMCL is aimed at managers and leaders in organisations currently in roles requiring them to handle strategic issues. Profit centre heads or managers looking to move into such roles can also apply. Founders of small and mid-sized firms and senior leaders of large organisations seeking to move into CXO roles in the near term would find the programme very useful. Applicants are required to have an undergraduate degree with a minimum of 50% marks in any discipline. Additionally, a minimum of 7 years of working experience is necessary.
The programme is delivered primarily through live online sessions on the VCNow platform, with direct-to-desktop (D2D) mode ensuring seamless accessibility. Additionally, participants will be able to engage in an 11-day on-campus immersion at the IIM Calcutta campus, with three campus visits of 4, 3 and 4 days each. These visits are placed at the programme's beginning, middle and end to provide essential support and hands-on assistance. Live online sessions are scheduled every Friday (6 PM to 9 PM), considering working professionals' busy schedules.
Programme Fees
Application fee (Non-refundable): INR 2,500 + GST
Programme fee (Excluding application fee): INR 4,38,000 + GST
Instalment schedule
| Instalment - I | Instalment - II | Instalment - III |
|---|---|---|
| INR 1,48,000 + GST | INR INR 1,45,000 + GST | INR INR 1,45,000 + GST |
| Instalment - I | Instalment - II | Instalment - III |
| INR 1,48,000 + GST | INR 1,45,000 + GST | INR 1,45,000 + GST |
Last Round of application closes on – 31st July 2024
Programme commencing: July, 2024
Note: All dates are subject to change as per sole discretion of the institute.
Get the guidance you need to make sure that you are making the right decision here. Consult VCNow’s Senior Programme Advisors at (+91) 8506099081.
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