The Advanced Programme in Strategic Leadership Communication (APSLC) erstwhile known as Executive Programme in Communication Strategies for Corporate Leaders by IIM Calcutta is a pioneering initiative designed to redefine how communication operates at the strategic core of leadership. Moving far beyond traditional ideas of corporate communication or presentation skills, APSLC integrates frameworks from behavioural economics, digital transformation, AI, analytics, and performative communication to create a dynamic and future-ready leadership toolkit.
Through an interdisciplinary blend of conceptual learning, real-world case studies, and immersive workshops, the programme empowers professionals to craft narratives that inspire, influence, and drive strategic outcomes. Participants will explore how communication shapes leadership identity, builds credibility, resolves conflicts, leverages data stories, and transforms digital presence into leadership impact.
APSLC isn’t about mastering soft skills — it’s about mastering strategic expression: the ability to communicate vision, align teams, and engage diverse audiences with purpose and precision. Designed and delivered by IIM Calcutta’s distinguished faculty, this programme helps leaders discover the art and science of communication that moves organizations forward in an era of constant change.
**Payable in easy instalments with loan options available
Strategically apply leadership communication frameworks – Understand and implement advanced communication models that position communication as a core leadership and organizational strategy.
Design persuasive narratives and argumentation strategies – Employ behavioural economics, storytelling, and data-driven approaches to craft compelling sales pitches, public narratives, and leadership messages.
Leverage digital and AI-enabled communication tools – Develop digital communication strategies for brand building, audience engagement, and adaptive messaging in the era of generative AI and gamification.
Demonstrate intercultural and inclusive communication competence – Communicate effectively across diverse cultural, generational, and organizational contexts, promoting inclusivity, equity, and diversity.
Enhance performative and analytical communication skills – Integrate public speaking, data storytelling, and visual communication analytics to convey ideas persuasively and with clarity.
Manage negotiation and conflict through strategic communication – Apply communication psychology and behavioural science insights to resolve conflicts, negotiate effectively, and foster collaborative workplace relationships.
Enhances Strategic Decision-Making through Communication – Enables professionals to use communication as a leadership tool for influencing decisions, aligning teams, and driving organizational strategy.
Strengthens Executive Presence and Leadership Impact – Builds confidence and credibility through advanced public speaking, persuasive storytelling, and effective data presentation techniques.
Improves Cross-Cultural and Interpersonal Effectiveness – Equips participants with the ability to navigate diverse workplace environments, manage cultural nuances, and communicate inclusively across global teams.
Develops Digital and AI-Driven Communication Competence – Prepares leaders to harness emerging technologies, including AI, digital media, and gamification, for enhanced engagement and brand positioning.
Equips Professionals for Conflict Resolution and Negotiation – Provides practical frameworks for handling complex workplace dynamics, managing conflicts, and negotiating with strategic empathy and precision.
Drives Career Advancement and Leadership Readiness – Empowers participants to transition into higher leadership roles by mastering the art of strategic communication essential for executive success in modern organizations.
Certificate of Completion will be awarded to all successful candidates.
50+ Years
of Academic Excellence
4th in NIRF
India Rankings 2023
59th in QS Global MBA
Rankings 2024
76th in Financial Times Global MBA
Rankings 2023
Thrive as a leader in the corporate environment by spearheading persuasive, confident, and decisive communication.
Monitor and measure the effectiveness of your communication to forge alignment between stakeholders at all levels.
Inspire collaboration, promote innovation and increase productivity through leadership communication.
Gain hands-on learning and interactive experiences to analyse, leverage and create communication opportunities.
Manage communication across multiple channels and maximise engagement throughout different audiences or stakeholder groups.
Dr. Rath has completed her Ph.D. in English from the Humanities and Social Sciences Department at IIT Mumbai. She has written extensively on innovative methods of communication analytics and seeks to contribute further to the multi-disciplinary field of corporate communication.
Dr. Roy obtained her Ph.D. in English Literature from Jadavpur University, Kolkata. Her research focuses on the intersection of philosophy, technology, gender studies, storytelling and new media. Her teaching style is to promote curiosity and use elements of game-based learning.
Corporate leaders are often faced with complex communication challenges and their success in these situations can determine the future of their organisations. They must develop communication strategies to understand the audience, tailor content to their needs and transform information clearly and concisely for effective communication that maximises results. By doing so, they can create meaningful connections with those around them and achieve excellence in communication.
Having the right communication strategies in place can ensure that your team receives clear direction and feedback to help move projects forward smoothly. With EPCSCL, you can learn to develop the language of leadership and know how best to keep your audience informed and engaged. This knowledge will lead to greater understanding among colleagues, improved collaboration and better overall results for your organisation.
The Executive Programme in Communication Strategies for Corporate Leaders (EPCSCL) from IIM Calcutta puts communication right at the centre and shines a light on each dimension. The programme's directors, Prof. Pragyan Rath and Prof. Nandita Roy, are experts in communication studies. They will deliver the programme, bringing in theoretical concepts from many disciplines and creating toolkits to help participants apply the learnings easily and effectively.
EPCSCL is designed for corporate professionals who need to use communication to pave the way for actualizing their vision and achieving goals through collective action. The programme will greatly benefit corporate leaders as well as those desirous of assuming higher leadership positions in the near future. Those in the following roles will find this programme immensely beneficial: CEOs, Directors, CXOs, Function/Department Heads, Senior Sales Professionals, Defence Leadership, Corporate Communications Professionals, Marketing Communications Professionals, Management Consultants and Team Leaders.
The programme curriculum is highly relevant to industry needs, helping senior corporate leaders with 8+ years of experience leverage communication as a strategic tool and lead effectively. It provides participants with the necessary skills and knowledge to meet their short- and long-term communication objectives. This programme will not only focus on the traditional aspects of communication, such as verbal and visual communication, but it will also cover more advanced topics, such as Communication Analytics, Communicating With(out) AI, Storytelling in the Digital Era, Leaders as Conflict Processors, Conflict Resolution and Negotiation.
Upon successfully completing the programme, the candidates will be accorded with Certification of Completion and the prestigious IIM Calcutta Executive Education Alumni status. They will benefit from the lectures and training modules from the renowned faculties of IIM Calcutta and the rich experience of a high-calibre peer network.
IIM Calcutta has partnered with VCNow — a premier Executive Education enabler — to deliver this programme. Participants can attend live online video lectures on their desktop/laptop, irrespective of their location. IIM Calcutta professors will deliver these lectures live from the institute and participants can interact with them virtually. The sessions are scheduled every Saturday from 10 AM to 1 PM . Moreover, participants are given the opportunity to visit the IIM Calcutta campus and learn things from the ground up through 2 campus modules (total 7 days).
| Instalment plan | Payable amount |
|---|---|
| Instalment – 1 | INR 1,10,000 + GST |
| Instalment – 2 | INR 1,10,000 + GST |
| Instalment – 3 | INR 1,10,000 + GST |
Get the guidance you need to make sure that you are making the right decision here. Reach out to our Programme Advisors at (+91) 8929903380.